I Do Print

I have talked about CCA Occasions before. I sell them through our Olivia Samuel business so consider myself a bit of an expert. The reason for this article is that CCA Occasions have now taken a different route with their new range of stationery by moving away from their national network of reseller agents and high street stores to a web only direct sales brand.

Ido-print is a strange name for a site. I thought it was a play on words with the ceremonious “i do” but then the site displays not just wedding stationery but also a wide range of new home cards, baby announcements, christmas cards, business invitations among others.  The main selling point bhind the site is the flashy online proofing engine that powers the site.  Simply type the bride and groom’s name into a box and see it cleverly rendered into a number of images including a vintage car, the sand on a tropical beach, or a classic Vettriano Print (a mainstay design of the traditional CCA offering).  Those familiar with Moonpig and others will realise this technology is not new but this is the first time I have seen this from one of the big wedding stationery printers.

I have to say that this type of wedding invitation is not my cup of tea.  Its great for a fun 30th birthday card but I prefer something a little more traditional from a wedding invite.  Because all these cards are produced on a high end digital printing press you are unlikely to see any fancy details like clever embossing, intricate laser cut, die cut shapes or foiling embelishments which I think make an invitation stand our more than a digitally remastered image.

I am also a little dissapointed to see that on virtually all the designs there is no variation between the different items in each collection.  For instance, the bride and grooms name in the sand image that features on the design pictured above is copied through to the Save the Date card, Thank You, Reply Card and Evening Invitation.  Since the only thing that changes is the card size I feel this could get a little monotonous.  I suppose you could choose different items from different ranges but then you will start to lose some coordination.

A big plus however is the simplicity of the site.  The whole online proofing system makes these invitations incredibly easy to purchase so would suit a couple in a hurry who want to get their invitations ordered and out the way with minimum fuss.

I notice at the checkout that I do Print have a promotional code box so I will be creating an entry on our Wedding Voucher Codes site later today and contacting CCA to see if they can offer any deals for our readers.  Watch this space (or the one over at Wedding Voucher Codes )